2018 Guide to the New Realities of Retail

10 Ways to Strengthen Your Independent Retail Business

Your business exists in a competitive, yet exciting, market that is constantly evolving. CNA’s 2018 Guide to the New Realities of Retail: 10 Ways to Strengthen Your Independent Retail Business provides you with information to help increase your store’s chances for success.

The new realities include:

  • Understanding who you and your customers are
  • How to use and leverage social media and other technology to your advantage
  • The importance of retaining your current customer base — not just attracting new buyers
  • How to leverage third-party sellers, and external business partners to your advantage

Whether you’re a Retail-Preneur, Retail Guru or a Retail Legacy (if you’re unfamiliar with who they are, this guide is for you), approach 2018 with open arms and welcome the opportunities that retail — and this guide — can bring your way.



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